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  • Writer's pictureJamie Mitchell

Boosting Morale with a Successful Employee Swag Box

Updated: Jul 5, 2023

Creating a successful employee swag box can be a great way to boost morale and show your team that you appreciate their hard work. A swag box is a collection of branded merchandise, often given to new starters as a welcome gift or to existing employees as a reward for their contributions to the company. In this blog, we will explore some tips on how to create a successful employee swag box.

First, it's important to choose the right items for your swag box. The items should be useful, practical, and reflective of your company's brand. For example, a tech company might include branded t-shirts, laptop stickers, and USB drives, while a food company might include branded aprons, kitchen gadgets, and recipe books.

Next, consider the packaging for your swag box. The packaging should be eye-catching and well-designed, to create a positive first impression. You might want to use branded boxes or bags, and include tissue paper or other protective materials to keep the items safe during shipping.

It's also important to consider the timing of your swag box. For new starters, the swag box could be sent before their first day, to help them feel welcomed and excited to start their new job. For existing employees, the swag box could be sent as a surprise, to show your appreciation for their ongoing contributions to the company.

In addition to the items and packaging, it's also important to include a personalised note in the swag box. The note could be from the CEO, HR manager, or another senior leader, thanking the employee for their hard work and welcoming them to the team. This personal touch can help to make the employee feel valued and appreciated.

Another tip for creating a successful employee swag box is to make it a regular occurrence. This could be quarterly, bi-annually, or annually, depending on your company's budget and goals. Regular swag boxes can help to build a sense of community and belonging within your team, and can keep your brand top-of-mind for your employees.

Overall, creating a successful employee swag box involves choosing the right items, considering the packaging and timing, adding a personal touch, and making it a regular occurrence. By following these tips, you can show your team that you appreciate their hard work and contribute to a positive company culture. --- If you'd like to discuss how we can assist you in creating a pack of items that will help engage your employees our experts are here to guide you through every step of the journey. Call: 0207 118 1411 Email:


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